Natural and organic products are increasingly on the rise, whether in food, pharmacology or cosmetics. They would also be effective and better for health, especially with regard to cosmetics. We give you 6 good reasons to become a true green beauty addict!
1- Organic cosmetics are less harmful to the environment
Conventional beauty products are generally derived from petrochemicals, an activity that has a strong negative impact on the environment. Natural cosmetics use techniques that are just as sophisticated but much less harmful for our planet!
On the other hand, the packaging of organic and natural cosmetics are less complex and therefore less polluting for the environment. For example, Avril is committed to minimizing packaging: no unnecessary blisters, or unnecessary cartons that will end up directly in our bins and increase the environmental impact of transport.
Finally, the presence of an organic label on your organic cosmetics certifies that your products meet very strict standards in terms of ecology. Avril organic cosmetics range is certified organic by Ecocert and Qualité France. Ecocert guarantees at least 95% of the ingredients are of natural origin and 10% are from organic farming. In parallel, the tests on animals are prohibited by the Ecocert reference system. Avril is therefore a cruelty free brand!
By replacing your conventional beauty products with organic care and make-up, you can significantly reduce your ecological footprint!
2- Organic cosmetics are good for your skin !
Organic cosmetics are formulated from natural ingredients whose active ingredients are just as effective (and even more!) Than those resulting from chemical manipulations.
The benefits of some natural products have been known for millennia: shea butter is very nourishing and used by African women for centuries to protect and soften the skin, healing, anti-aging and astringent properties of aloe vera were recognized and used by Chinese civilization well before our era ….
On the other hand, many controversial and toxic substances are prohibited by the Ecocert reference system: phenoxethanol, GMO, parabens, silicone, dyes and synthetic fragrances …
All this guarantees you an optimal result for your skin. Organic cosmetics contain natural assets known for their effectiveness for centuries and some toxic products harmful to your health are absent from their composition, what more?
3- Organic cosmetics is trendy!
Fifteen years ago, bio was essentially confined to food. But little by little, organic cosmetics have made a great place in our cosmetic kits.
And yes, we must finish with this dusty image that can have organic cosmetics: it is now possible to get makeup products and organic care quite in the trend with modern colors and even new products very innovative .
April comes for example to launch a range of pencil jumbos for lips pile in the trends of the moment.
Organic cosmetics therefore use sophisticated production techniques, but they are natural ingredients that go into the formulation of products: we truly combine technology and natural benefits
4- Stars also like organic cosmetics!
More and more stars are adopting a healthy lifestyle (healthy in English): balanced diet, physical exercise, organic cosmetics. The personalities of the song or small screen are now turning to a healthier and more natural way of life.
Marion Cotillard, Jessica Alba, Eva Herzigova, Monica Belluci, Cécile Cassel, Clémence Poésy and many more have become addicts to organic beauty products.
And when we look at them, we can only want to imitate them!!
5- Organic cosmetics, it’s glamorous!
And what better way to prove this statement than the personalities quoted just above?
No more choosing between natural and glamorous! It is quite possible to reconcile these two aspects.
Organic make-up products perform just as well as conventional cosmetics to make smoky eyes and mouth red. We can wear a pin-up make-up and be respectful of the environment and its skin!
6- Organic cosmetics can be very affordable
Avril’s mission is to make organic cosmetics accessible to all women. All products certified organic April are very affordable since between 3 and 9 €!
Organic cosmetics can therefore be cheaper than some non-organic brands, while being more respectful of your skin and the planet.
And now, no more reason not to go for it!
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